Host Jeffrey Lynn introduces wash-and-wear clothing by contrasting traditional wool, silk, cotton, and linen with newer man-made fibers and blends. Examples of suits, shirts, sweaters, lingerie, and outerwear show how manufacturers used nylon, Dacron, Orlon, and other materials to make lightweight, wrinkle-resistant garments. Laboratory demonstrations with heated plastic and wrinkled clothing explain the film’s account of how thermoplastic fibers soften with heat and return to a preset shape. Because excessive heat or rough handling can set unwanted wrinkles, viewers are told to use warm water, gentle agitation, gradual cooling, a cold rinse, low-speed spinning, controlled drying heat, and a final cool-down.
A detailed product demonstration shows the RCA Whirlpool Imperial Mark 12 washer and dryer as equipment designed for these care requirements. A woman uses color-coded controls to choose water temperature, agitation and spin speed, wash time, drying temperature, and a wash-and-wear cycle. The demonstration follows the garments through washing, gradual cooling, rinsing, spinning, heated tumbling, and unheated tumbling, then displays a suit and dress with their creases and pleats in place. Jeffrey Lynn closes by returning to the young couple from the opening and repeating the promise that wash-and-wear clothes can be cleaned, dried, and worn again in less than an hour.